House of St Barnabas - Lost & Foundry
Typefaces inspired by the disappearing signs of Soho.
No strategy involved. I just walked in off the street, got a meeting with the CEO and said we had an idea they might like.
A pro bono fundraising campaign for employment charity and members club, the House of St Barnabas.
We worked with Fontsmith to design seven fonts based on seven Soho street signs. Buy the fonts, help secure a Soho institution, and save the great fonts that are fading from view.
Credits.
Design lead - Simon Warden
Head of Art - Grant Parker
Creative team (posters) - Alan Jones & Angelo An
Account team - Annie Allen
Agencies - Fontsmith, Line Form Colour, M&C Saatchi